Essentials of marketing research /
Essentials of marketing research /
Joseph F. Hair, Jr. ... [et al.].
- 3rd ed.
- New York, NY : McGraw-Hill/Irwin, c2013.
- xviii, 414 p. : ill. ; 26 cm.
Includes bibliographical references and indexes.
9780078028816 0078028817
Marketing research.
HF5415.2 / .E894 2013
658.83
Includes bibliographical references and indexes.
9780078028816 0078028817
Marketing research.
HF5415.2 / .E894 2013
658.83