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No title Idea marketing: a primer /

Idea marketing: a primer / Ed. Nasreen Taher, - 1st ed. - India : ICFAI Books, c2006. - v, 172 p. : ill. ; 23 cm.

ISBN: 8131401529

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8I19/ I19

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