International marketing and export management /

Albaum, Gerald S.

International marketing and export management / Gerald Albaum, Edwin Duerr, Jesper Strandskov. - 5th ed. - Harlow, England ; New York. : Financial Times/Prentice Hall, 2004. - xxii, 666 p. : col. ill. ; 26 cm.

Includes bibliographical references and index.



8177589687 0273686348 (pbk.)

2004053302


Export marketing--Management.

HF1416 / .I617 2004

658.848/ A32i