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Marketing management /

Saxena, Rajan.

Marketing management / Rajan Saxena - 3rd ed. - New Delhi : Tata McGraw Hill, c2004. - xxi, 819 p. : ill. ; 25 cm.

ISBN: 007047401X 0074633627

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8/ S272m

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