Motivational marketing :

Imbriale, Robert

Motivational marketing : how to effectively motivate your prospects to buy now, buy more, and tell their friends too! / Robert Imbriale. - Hoboken, N.J. : John Wiley & Sons, 2007. - xxvi , 198 p. : ill. ; 24 cm.



9780470116357

2007013501


Marketing--Psychological aspects.

HF5415 / .I397 2007

658.8342