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Applications in Basic Marketing :

Perreault , William D.

Applications in Basic Marketing : Clippings From the Popular Business Press / William D. Perreault and E. Jerome McCarthy - 2005-2006 Edition. - New York : McGraw-Hill/Irwin, 2005. - vii, 215 p. : ill. ; 25 cm.

ISBN: 0072864710

Subjects--Topical Terms:
Applications in Basic Marketing
Basic Marketing
Marketing

Dewey Class. No.: 658.848/ P454a

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