Consumer behavior :
Solomon, Michael R.
Consumer behavior : buying, having, and being / Michael R. Solomon. - 5th ed. - Upper Saddle River, N.J. : Prentice Hall, c2002. - xvii, 549 p. : col. ill. ; 26 cm. - The Prentice Hall international series in marketing .
Includes bibliographical references and indexes.
013091360X
00050166
Consumer behavior.
HF5415.32 / .S6 2002
658.8342/ S689c
Consumer behavior : buying, having, and being / Michael R. Solomon. - 5th ed. - Upper Saddle River, N.J. : Prentice Hall, c2002. - xvii, 549 p. : col. ill. ; 26 cm. - The Prentice Hall international series in marketing .
Includes bibliographical references and indexes.
013091360X
00050166
Consumer behavior.
HF5415.32 / .S6 2002
658.8342/ S689c