No title Inspired! : Take your product dream from concept to shelf /

Venkatraman, Vik

Inspired! : Take your product dream from concept to shelf / Vik Venkatraman. - Hoboken, N.J. : Wiley, 2010. - xvii, 254 p. ; ill. ; 24 cm,

Includes index.

9780470638453

2010032276


New products--Marketing.
Product management.

HF5415.153 / .V45 2010

658.575/ V461l