(Record no. 13379)

MARC details
000 -LEADER
fixed length control field 00885nam a2200253 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhDIU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241231153114.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160727s2018 nyu 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789352865611
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency BD-DhDIU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K636 2018
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Relator term author.
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong and Profulla Agnihotri
250 ## - EDITION STATEMENT
Edition statement 17th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Pearson education ;
Date of publication, distribution, etc c2018.
300 ## - PHYSICAL DESCRIPTION
Extent xxii,701 pages ;
Dimensions 29 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Relator term author.
9 (RLIN) 1731
Personal name Agnihotri, Prafulla
9 (RLIN) 13216
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Koha issues (borrowed), all copies 42
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type Checked out
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 23/04/2019 Purchased 5 2 658.8/ K874p 024506 25/03/2024 18/03/2024 1 23/04/2019 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 23/04/2019 Purchased 7 2 658.8/ K874p 024507 03/06/2024 03/06/2024 2 23/04/2019 Book 13/06/2024
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 23/04/2019 Purchased 6 2 658.8/ K874p 024508 30/03/2024 23/03/2024 3 23/04/2019 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 23/04/2019 Purchased 15 2 658.8/ K874p 024509 31/12/2024 31/12/2024 4 23/04/2019 Book 29/06/2025
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 23/04/2019 Purchased 9 3 658.8/ K874p 024510 25/03/2024 23/03/2024 5 23/04/2019 Book