(Record no. 1741)

MARC details
000 -LEADER
fixed length control field 00934nam a2200289 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhDIU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221214104227.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 930701s1993 nyuab b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0074714368
International Standard Book Number 0070610150
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhDIU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .S745 1994
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/ S784f
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Stanton, William J.
9 (RLIN) 8066
245 10 - TITLE STATEMENT
Title Fundamentals of marketing /
Statement of responsibility, etc William J. Stanton, Michael J. Etzel, Bruce J. Walker.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c1994.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 697 p. :
Other physical details co;. ill., col. maps ;
Dimensions 27 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill series in marketing
9 (RLIN) 6144
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA, BRE
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Etzel, Michael J.
9 (RLIN) 8064
Personal name Walker, Bruce J.
9 (RLIN) 8065
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date checked out
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 30/05/2007 Purchased   658.8/ S784f 006517 15/06/2011 3 15/06/2011 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 30/05/2007 Purchased   658.8/ S784f 006518 15/06/2011 4 15/06/2011 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 21/07/2005 Purchased   658.8/ S784f 006519 15/06/2011 5 15/06/2011 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 30/05/2007 Purchased   658.8/ S784f 006520 15/06/2011 6 15/06/2011 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 30/05/2007 Purchased   658.8/ S784f 006521 15/06/2011 7 15/06/2011 Book  
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 02/10/2011 Donation 1 658.8/ S784f 003506 15/10/2016 1 02/10/2011 Book 09/10/2016
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 02/10/2011 Purchased   658.8/ S784f 003507 02/10/2011 2 02/10/2011 Book