Normal view MARC view ISBD view

Marketing / (Record no. 2607)

MARC details
000 -LEADER
fixed length control field	01198cam a22003374a 4500
001 - CONTROL NUMBER
control field	13087672
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhDIU
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20191118143447.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	030210s2004 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2003043615
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0072526505 (alk. paper)

International Standard Book Number	0071214550 (international : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	DLC
--	BD-DhDIU
042 ## - AUTHENTICATION CODE
Authentication code	pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415
Item number	.S745 2004
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8/ E859m
Edition number	21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Etzel, Michael J.
9 (RLIN)	8064
245 10 - TITLE STATEMENT
Title	Marketing /
Statement of responsibility, etc	Michael J. Etzel, Bruce J. Walker, William J. Stanton.
250 ## - EDITION STATEMENT
Edition statement	13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Boston, Mass. :
Name of publisher, distributor, etc	McGraw-Hill,
Date of publication, distribution, etc	c2004.
300 ## - PHYSICAL DESCRIPTION
Extent	xxi, 650, [59] p. :
Other physical details	col. ill., maps ;
Dimensions	28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references and indexes.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name	BBA, BRE
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Walker, Bruce J.
9 (RLIN)	8065

Personal name	Stanton, William J.
9 (RLIN)	8066
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified	Table of contents only
Uniform Resource Identifier	<a href="http://www.loc.gov/catdir/enhancements/fy0702/2003043615-t.html">http://www.loc.gov/catdir/enhancements/fy0702/2003043615-t.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	7
b	cbc
c	orignew
d	1
e	ocip
f	20
g	y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Book

Holdings
Source of classification or shelving scheme	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
Dewey Decimal Classification	Non-fiction	Daffodil International University Library	Daffodil International University Library	General Stacks	10/07/2008	Donation	658.8/ E859m	008492	15/06/2011	1	15/06/2011	Book
Dewey Decimal Classification	Non-fiction	Daffodil International University Library	Daffodil International University Library	General Stacks	10/07/2008	Donation	658.8/ E859m	009879	15/06/2011	2	15/06/2011	Book
Dewey Decimal Classification	Non-fiction	Daffodil International University Library	Daffodil International University Library	General Stacks	10/07/2008	Donation	658.8/ E859m	009880	15/06/2011	3	15/06/2011	Book
Dewey Decimal Classification	Non-fiction	Daffodil International University Library	Daffodil International University Library	General Stacks	10/07/2008	Donation	658.8/ E859m	009944	15/06/2011	4	15/06/2011	Book
Dewey Decimal Classification	Non-fiction	Daffodil International University Library	Daffodil International University Library	General Stacks	10/07/2008	Donation	658.8/ E859m	010107	15/06/2011	5	15/06/2011	Book
Dewey Decimal Classification	Non-fiction	Daffodil International University Library	Daffodil International University Library	General Stacks	01/10/2011	Donation	658.8/ E859m	009222	01/10/2011	7	01/10/2011	Book