MARC details
000 -LEADER |
fixed length control field |
01302cam a22003254a 4500 |
001 - CONTROL NUMBER |
control field |
14232500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
BD-DhDIU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20191106131221.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
060117s2006 nyu 000 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2006272068 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0071462023 (pbk.) |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
DLC |
-- |
BD-DhDIU |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.123 |
Item number |
.A45 2006 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.85/ A422c |
Edition number |
22 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Allen, Debbie, |
Dates associated with a name |
1953- |
9 (RLIN) |
9499 |
245 10 - TITLE STATEMENT |
Title |
Confessions of shameless self promoters : |
Remainder of title |
great marketing gurus share their innovative, proven, and low-cost marketing strategies to maximize your success / |
Statement of responsibility, etc |
Debbie Allen. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
McGraw-Hill |
Date of publication, distribution, etc |
c2006. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xiv, 271 p. ; |
Dimensions |
23 cm. |
526 ## - STUDY PROGRAM INFORMATION NOTE |
Program name |
BBA, BRE |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Communication in marketing. |
9 (RLIN) |
4031 |
|
Topical term or geographic name as entry element |
Mass media. |
|
Topical term or geographic name as entry element |
Publicity. |
9 (RLIN) |
9500 |
|
Topical term or geographic name as entry element |
Sales promotion. |
9 (RLIN) |
9032 |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Contributor biographical information |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0629/2006272068-b.html">http://www.loc.gov/catdir/enhancements/fy0629/2006272068-b.html</a> |
|
Materials specified |
Publisher description |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0629/2006272068-d.html">http://www.loc.gov/catdir/enhancements/fy0629/2006272068-d.html</a> |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
origcop |
d |
2 |
e |
ncip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Book |
Koha issues (borrowed), all copies |
1 |