(Record no. 919)

MARC details
000 -LEADER
fixed length control field 00926nam a2200277 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhDIU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200108085158.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 920728s1993 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 92027875
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071125116
International Standard Book Number 0070387672
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-DhDIU
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834/ L886c
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Loudon, David L.
9 (RLIN) 7959
245 10 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title concepts and applications /
Statement of responsibility, etc David L. Loudon, Albert J. Della Bitta.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c1993.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 788 p. :
Other physical details ill. (some col.) ;
Dimensions 27 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill series in marketing
9 (RLIN) 6144
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 733-782) and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA, BRE
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior.
9 (RLIN) 1345
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States
General subdivision Case studies.
9 (RLIN) 1582
700 2# - ADDED ENTRY--PERSONAL NAME
Personal name Della Bitta, Albert J.
9 (RLIN) 9293
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Non-fiction Daffodil International University Library Daffodil International University Library General Stacks 11/10/2006 Purchased   658.834/ L886c 009558 13/01/2020 1 15/06/2011 Book