Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch and Keyoor Purani

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TextPublication details: New York : McGraw-Hill, c2013.Edition: 9th edDescription: xliii, 1016 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	8	Available	024681
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	9	Available	024682
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	4	Available	021208
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	5	Available	021209
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	6	Available	021210
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	7	Available	021211
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	1	Available	018957
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	2	Available	018958
Book	Daffodil International University Library General Stacks	Non-fiction	659.1/ B426a (Browse shelf(Opens below))	3	Available	018959

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Includes index.

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