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Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By: Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2003.Edition: 9th edDescription: 624, 29 p. ; ill. ; 28 cmISBN:
  • 0072464208 (alk. paper)
  • 0071198695 (international : alk. paper)
Subject(s): DDC classification:
  • 658.8/ P454e 22
LOC classification:
  • HF5415 .M378 2003
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 3 Available 010804
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 2 Available 010007
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 4 Available 010805
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 1 Available 009960
Total holds: 0

Includes bibliographical references and indexes.

BBA, BRE

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