Amazon cover image
Image from Amazon.com

International marketing / Philip R. Cateora, Mary C. Gilly and John L. Graham.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 14th edDescription: xxxi, 711 p. : ill. (chiefly col.), maps ; 29 cmISBN:
  • 9780071288385
  • 0071288384
Subject(s): DDC classification:
  • 658.848/ C357i 22
LOC classification:
  • HF1416 .C375 2009
Online resources:
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Total holds: 0

Includes bibliographical references and indexes.

BBA, BRE

There are no comments on this title.

to post a comment.