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Marketing: principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2001.Edition: 3rd edDescription: xxxvii, 596 p. : ill. (some col.) ; 28 cmISBN: - 0072322977 (alk. paper)
- 658.8/ B368m 22
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ B368m (Browse shelf(Opens below)) | 1 | Available | 003814 |
Total holds: 0
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| 658.8/ A734m Marketing : | 658.8/ A734m Marketing : | 658.8/ A734m Marketing : | 658.8/ B368m No title Marketing: principles & perspectives / | 658.8/ B368m No title Marketing : Principles & Perspectives / | 658.8/ B368m No title Marketing : Principles & Perspectives / | 658.8/ B368m No title Marketing : Principles & Perspectives / |
Includes index.
BBA, BRE
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