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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Material type:
TextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004.Edition: 5th edDescription: xviii, 652 p. : ill., map ; 26 cmISBN: - 8129704536
- 658.8/ L897s 22
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 1 | Available | 007635 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 2 | Available | 007636 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 3 | Available | 007637 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 6 | Available | 008242 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 8 | Available | 009554 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 4 | Available | 007638 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 5 | Available | 007639 | |||
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Daffodil International University Library General Stacks | Non-fiction | 658.8/ L897s (Browse shelf(Opens below)) | 7 | Available | 008243 |
Total holds: 0
Browsing Daffodil International University Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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| 658.8/ L728m No title Marketing models / | 658.8/ L886m Marketing management : | 658.8/ L886m Marketing management : | 658.8/ L897s No title Services marketing : people, technology, strategy / | 658.8/ L897s No title Services marketing : people, technology, strategy / | 658.8/ L897s No title Services marketing : people, technology, strategy / | 658.8/ L897s No title Services marketing : people, technology, strategy / |
Includes bibliographical references and indexes.
BBA, BRE
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