Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

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TextPublication details: Boston : McGraw-Hill/Irwin, c2006.Edition: 4th edDescription: xxvii, 708 p. : ill., map ; 27 cmISBN:

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Item type	Current library	Collection	Call number	Copy number	Status	Notes	Barcode
Book	Daffodil International University Library General Stacks	Non-fiction	658.8/ Z48s (Browse shelf(Opens below))	1	Available		009457
Book	Daffodil International University Library General Stacks	Non-fiction	658.8/ Z48s (Browse shelf(Opens below))	2	Available		009458
Book	Daffodil International University Library General Stacks	Non-fiction	658.8/ Z48s (Browse shelf(Opens below))	4	Available		012586
Book	Daffodil International University Library General Stacks	Non-fiction	658.8/ Z48s (Browse shelf(Opens below))	5	Available		012587
Book	Daffodil International University Library Book Cart	Non-fiction	658.8/ Z48s (Browse shelf(Opens below))	6	Available	Replaced	012588
Book	Daffodil International University Library Book Cart	Non-fiction	658.8/Z48s (Browse shelf(Opens below))	7	Available		012589
Book	Daffodil International University Library General Stacks	Non-fiction	658.8/ Z48s (Browse shelf(Opens below))	3	Available		012585

Total holds: 0

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Previous	658.8/ T859d Differentiate or die :	658.8/ W135i No title Integrated office systems : a management approach /	658.8/ X3s No title Strategic marketing: a guide for developing sustainable competitive advantage/	658.8/ Z48s No title Services marketing : integrating customer focus across the firm /	658.8/ Z48s No title Services marketing : integrating customer focus across the firm /	658.8/ Z48s No title Services marketing : integrating customer focus across the firm /	658.8/ Z48s No title Services marketing : integrating customer focus across the firm /	Next

Includes bibliographical references and index.

BBA, BRE

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