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Strategic marketing / David W. Cravens, Nigel F. Piercy.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill Irwin, c2003.Edition: 7th edDescription: xviii, 843 p. : ill., maps ; 26 cmISBN:
  • 0072466650 (student : alk. paper)
  • 0071151613 (international : alk. paper)
Subject(s): DDC classification:
  • 658.802/ C898s 21
LOC classification:
  • HF5415.135 .C72 2003
Online resources:
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Daffodil International University Library General Stacks Non-fiction 658.802/ C898s (Browse shelf(Opens below)) 1 Available 006897
Book Book Daffodil International University Library General Stacks Non-fiction 658.802/ C898s (Browse shelf(Opens below)) 2 Available 007092
Book Book Daffodil International University Library General Stacks Non-fiction 658.802/ C898s (Browse shelf(Opens below)) 4 Available 009228
Book Book Daffodil International University Library General Stacks Non-fiction 658.802/ C898s (Browse shelf(Opens below)) 3 Available 007093
Total holds: 0
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Includes bibliographical references and indexes.

BBA, BRE

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