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Brand portfolio management: concepts and applicatinos / Edited by K Suresh
Material type:
TextPublication details: India : ICFAI Books, c2005.Edition: 1st edDescription: viii, 191 p. : 23 cm. ill., tablesISBN: - 8178817411
- 658.827/ B816
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Daffodil International University Library General Stacks | Non-fiction | 658.827/ B816 (Browse shelf(Opens below)) | 1 | Available | 010493 |
Total holds: 0
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| 658.82/ V417g No title Gravitational marketing : the science of attracting customers | 658.824/ M345 Marketing practices in developing economy: | 658.824/ M345 Marketing practices in developing economy: | 658.827/ B816 Brand portfolio management: | 658.827/ R559t No title The 22 immutable laws of branding : how to build a product or service into a world-class brand / | 658.827/ S813g Global brand strategy : | 658.827095/ T282b No title Branding in Asia : the creation, development, and management of Asian brands for the global market / |
BBA, BRE
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