TY  - BOOK
AU  - Kotler,Philip
AU  - IIBowen,John
AU  - 2.Makens,James C.
TI  - Marketing for hospitality and tourism  / 
SN  - 9780135045596 (casebound : alk. paper)
AV  - TX911.3.M3 K68 2010
U1  - 647.940688/ K874m 22
PY  - 2011///
CY  - Boston
PB  - Prentice Hall
KW  - 1. Hospitality industry
KW  - 2. Marketing
KW  - 3. Tourism
N1  - Includes bibliographical references and index
ER  -