TY - BOOK AU - Hair,Joseph F. AU - Celsi,Mary Wolfinbarger AU - Ortinau,David J. AU - Bush,Robert P. TI - Essentials of marketing research SN - 9780078028816 AV - HF5415.2 .E894 2013 U1 - 658.83 23 PY - 2013/// CY - New York, NY PB - McGraw-Hill/Irwin KW - Marketing research N1 - Includes bibliographical references and indexes UR - http://www.loc.gov/catdir/enhancements/fy1215/2012019098-d.html UR - http://www.loc.gov/catdir/enhancements/fy1215/2012019098-t.html ER -