TY  - BOOK
AU  - Hair,Joseph F.
AU  - Celsi,Mary Wolfinbarger
AU  - Ortinau,David J.
AU  - Bush,Robert P.
TI  - Essentials of marketing research
SN  - 9780078028816
AV  - HF5415.2 .E894 2013
U1  - 658.83 23
PY  - 2013///
CY  - New York, NY
PB  - McGraw-Hill/Irwin
KW  - Marketing research
N1  - Includes bibliographical references and indexes
UR  - http://www.loc.gov/catdir/enhancements/fy1215/2012019098-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy1215/2012019098-t.html
ER  -