TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
AU  - Chernev,Alexander
TI  - Marketing management
SN  - 9781292405194
U1  - 658.8/ K874m 22
PY  - 2022///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Marketing
KW  - Management
KW  - Marketing -- Asia
N1  - Includes bibliographical references and index; BBA
ER  -