Peng, Mike W.,

Global strategy / Mike W. Peng. - Mason, Ohio : Thomson/South-Western, c2006. - xxv, 582 p. : ill., maps ; 25 cm. + 1 folded col. map.

Includes access code to InfoTrac College Edition, the Online Library (WWW.infrotrac-college.com).

Includes bibliographical references and indexes.



0324288522 (package) 0534274943 (access code) 0324316496

2004111928


Strategic planning.
Business planning.
International business enterprises--Management.
International business enterprises--Planning.

HD30.28 / .P3552 2006

658.4012/ P398g