Advertising, promotion, and new media / 
edited by Marla R. Stafford, Ronald J. Faber. 
 - Armonk, NY. :  M.E. Sharpe,  c2005. 
 - xii, 380 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>0765613158 (cloth : alk. paper) 
<br/><br/><label>LCCN: </label>2004004069 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet advertising<br/>Advertising.<br/>Interactive multimedia.<br/>Interactive marketing.
<br/><br/><label>LC Class. No.: </label>HF6146.I58  / A39 2005 
<br/><br/><label>Dewey Class. No.: </label>659.1/ A24