Marketing management / 
Jha, Mithileshwar.  Keller, Kevin Lane.  Kotler, Philip. Koshy, Abraham. 
 - 13th ed. 
 - India :  Pearson Education,   c2009. 
 - xivii, 128 p. :  ill. ;  28cm . 
<br/><br/>
<br/><br/><label>ISBN: </label>0136009980 9788131716830 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8/ M345