Mcquail, Denis <br/><br/>
McQuail’s mass communication theory /  
Denis Mcquail 
 - 5th ed. 
 - New Delhi :  Vistaar Publications,  c2005. 
 - viii, 616p. :  ill., figs. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9781849202923 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass communiation theory
<br/><br/><label>Dewey Class. No.: </label>302.2309/ M478m