Albarran, Alan B. Media economics : understanding markets, industries and concepts / Alan B. Albarran. - 2nd ed. - Ames, Iowa : Iowa State University Press, 2002. - ix, 229 p., figs., tables ; 23 cm. Includes bibliographical references and index. ISBN: 812290009 LCCN: 2001005802 Subjects--Topical Terms: Mass media--Economic aspects. LC Class. No.: P96.E25 / A48 2002 Dewey Class. No.: 338.47