TY  - BOOK
AU  - Nayyar,Deepak
TI  - Modern mass communication: Concepts and processes / 
SN  - 8189473131
U1  - 302.2309/ N333m 23
PY  - 2007///
CY  - New Delhi
PB  - Oxford book company
KW  - Mass media
N1  - Includes index; JMC
ER  -