Trivers, Jonathan.

One-stop marketing / Jonathan Trivers. - New York : J. Wiley, c1996. - xv, 282 p. : ill., maps ; 23 cm. - A Wiley small business edition . - Wiley small business editions. .

Includes bibliographical references and index.



0471133310 (cloth : alk. paper) 0471133329 (pbk. : alk. paper)

95052903


Marketing.

HF5415 / .T713 1996

658.8