Berry, John,  1960- <br/><br/>
Tangible strategies for intangible assets :  how to manage and measure your company's brand, patents, intellectual property, and other sources of value / 
John Berry. 
 - New York :  McGraw-Hill,  c2005. 
 - ix, 325 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 291-309) and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>0071412867 (hardcover : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Intangible property--Management.<br/>Intangible property--Valuation.
<br/><br/><label>Dewey Class. No.: </label>658.15/ B533t