TY - BOOK AU - Kotler,Philip AU - Armstrong,Gary AU - Agnihotri,Prafulla Y. AU - Haque,Ehsan ul TI - Principles of marketing : : a south Asian perspective / SN - 9788131731017 U1 - 658.8/ P954 23 PY - 2013/// CY - New Delhi PB - Pearson KW - Principles of marketing N1 - BBA, BRE ER -