TY  - BOOK
AU  - Smith,Mickey C.
TI  - Pharmaceutical marketing in the 21st century / 
SN  - 1560247959
AV  - HD9665.5 .P524 1996
U1  - 615.10688/ P536 20
PY  - 2001///
CY  - Binghamton, N.Y. : 
PB  - Pharmaceutical Products Press
KW  - Drugs
KW  - Marketing
KW  - Drug Industry
KW  - economics
KW  - Marketing of Health Services
KW  - trends
KW  - Pharmacy Administration
N1  - "Has also been published as Journal of pharmaceutical marketing & management, volume 10, numbers 2/3, 1996"--T.p. verso; Includes bibliographical references; PHARM
ER  -