TY  - BOOK
AU  - Schiffman,Leon G.
TI  - Consumer behavior
SN  - 0130841293
AV  - HF5415.32 .S35 2000
U1  - 658.8342/ S329C 23
PY  - 2002///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Consumer behavior
KW  - Motivation research (Marketing)
N1  - Includes bibliographical references and index; BBA, BRE
ER  -