Venkatraman, Vik
Inspired! : Take your product dream from concept to shelf /
Vik Venkatraman.
- Hoboken, N.J. : Wiley, 2010.
- xvii, 254 p. ; ill. ; 24 cm,
Includes index.
9780470638453
2010032276
New products--Marketing.
Product management.
HF5415.153 / .V45 2010
658.575/ V461l