000 | 00762nam a22002294a 4500 | ||
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999 |
_c13447 _d13447 |
||
003 | BD-DhDIU | ||
005 | 20191114105601.0 | ||
008 | 100903s2010 njua b 001 0 eng d | ||
020 | _a9788126526192 | ||
040 |
_aUKM _cUKM _dC#P _dBD-DhDIU |
||
082 | 0 | 4 |
_a658.8 _222 |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aMarketing 3.0 : _bfrom products to customers to the human spirit / _cPhilip Kotler, Hermawan Kartajaya and Iwan Setiawan. |
260 |
_aHoboken, N.J. : _bWiley, _cc2010. |
||
300 |
_axv, 188 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aKartajaya, Hermawan, _d1947- |
|
700 | 1 | _aSetiawan, Iwan. | |
906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK |