| 000 | 00652nam a2200217 i 4500 | ||
|---|---|---|---|
| 999 |
_c15459 _d15459 |
||
| 003 | BD-DhDIU | ||
| 005 | 20230525124910.0 | ||
| 008 | 140627s2016 nyua 000 0 eng | ||
| 020 | _a9781292092621 | ||
| 020 | _a1292092629 | ||
| 040 |
_aDLC _beng _cDLC _erda _dBD-DhDIU |
||
| 082 | 0 | 0 |
_a658.8/ K874m _223 |
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aMarketing Management / _cPhilip Kotler and Kevin Lane Keller |
| 250 | _a15th ed. | ||
| 260 | 0 | 0 |
_aNew York : _bPearson, _c2016. |
| 300 |
_axxvi, 756 pages,57 variously numbered pages : _bcolor illustrations ; _c29 cm. |
||
| 650 | 0 | _aMarketing | |
| 650 | 0 | _aManagement | |
| 700 | 1 | _aKeller, Kevin Lane | |