| 000 | 00934nam a2200289 a 4500 | ||
|---|---|---|---|
| 003 | BD-DhDIU | ||
| 005 | 20221214104227.0 | ||
| 008 | 930701s1993 nyuab b 001 0 eng | ||
| 020 | _a0074714368 | ||
| 020 | _a0070610150 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhDIU |
||
| 050 | 0 | 0 |
_aHF5415 _b.S745 1994 |
| 082 | 0 | 0 |
_a658.8/ S784f _220 |
| 100 | 1 |
_aStanton, William J. _98066 |
|
| 245 | 1 | 0 |
_aFundamentals of marketing / _cWilliam J. Stanton, Michael J. Etzel, Bruce J. Walker. |
| 250 | _a10th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _cc1994. |
||
| 300 |
_axxviii, 697 p. : _bco;. ill., col. maps ; _c27 cm. |
||
| 440 | 0 |
_aMcGraw-Hill series in marketing _96144 |
|
| 504 | _aIncludes bibliographical references and indexes. | ||
| 526 | _aBBA, BRE | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aEtzel, Michael J. _98064 |
|
| 700 | 1 |
_aWalker, Bruce J. _98065 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBK _01 |
||
| 999 |
_c1741 _d1741 |
||