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| 003 | BD-DhDIU | ||
| 005 | 20221023092533.0 | ||
| 008 | 010104s2002 njua b 001 0 eng | ||
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_aHF1416 _b.K44 2002 |
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| 100 | 1 |
_aKeegan, Warren J. _91809 |
|
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan. |
| 250 | _a7th ed. | ||
| 260 |
_aNew Delhi : _bPearson Education, _cc2002. |
||
| 300 |
_a643 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _aBBA, BRE | ||
| 650 | 0 |
_aExport marketing _xManagement. _91810 |
|
| 650 | 0 |
_aExport marketing _xManagement _vCase studies. _91811 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK _08 |
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