| 000 | 01081nam a22003014a 4500 | ||
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| 003 | BD-DhDIU | ||
| 005 | 20221113150012.0 | ||
| 008 | 010423s2002 maua b 001 0 eng | ||
| 020 | _a0072398841 | ||
| 020 | _a0071123121 | ||
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_aDLC _cDLC _dDLC _dBD-DhDIU |
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| 082 | 0 | 0 |
_a658.848/ C357i _221 |
| 100 | 1 |
_aCateora, Philip R. _91656 |
|
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora and John L. Graham |
| 250 | _a11th ed. | ||
| 260 |
_aNew York : _bIrwin McGraw-Hill, _cc2002. |
||
| 300 |
_axxv, 694 p. : _bill. ; _c29 cm. |
||
| 440 | 4 |
_aThe McGraw-Hill/Irwin series in marketing _91660 |
|
| 504 | _aIncludes bibliographical references and indexes. | ||
| 526 | _aBBA, BRE | ||
| 650 | 0 |
_aExport marketing. _91657 |
|
| 650 | 0 |
_aInternational business enterprises. _91658 |
|
| 700 | 1 |
_aGraham, John L. _91659 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
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