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040 _cDLC
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050 0 0 _aHF5415.13
_b.B775 1984
082 0 0 _a658.802/ B928m
_222
100 1 _aBuell, Victor P.
245 1 0 _aMarketing management:
_ba strategic planning approach /
_cVictor P. Buell.
260 _aNew York :
_bMcGraw-Hill,
_cc1984.
300 _axxi, 682 p. :
_bill. ;
_c25 cm.
600 0 0 _gBBA
650 0 _aMarketing
942 _2ddc
_cBK