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Essentials of Marketing : A global-Managerial Approach / William D. Perreault and E. Jerome McCarthy.

By: Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 10th edDescription: xl, 638 p. : col. ill. ; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0072935898
Subject(s): DDC classification:
  • 658.8/ P454e 22
LOC classification:
  • HF5415 .M378 2006
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 4 Available 011377
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 5 Available 011378
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 1 Available 013211
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/P454e (Browse shelf(Opens below)) 2 Available 013212
Book Book Daffodil International University Library General Stacks Non-fiction 658.8/ P454e (Browse shelf(Opens below)) 3 Available 013213
Total holds: 0

Includes bibliographical references and indexes.

BBA, BRE

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