No title Marketing research /
McDaniel, Carl
Marketing research / Carl McDaniel and Roger Gates. - 8th ed. - Hoboken, NJ : Wiley, c2010. - xxx, 693, [65] p. : ill. (some col.) ; 26 cm. + 1 CD-ROM (4 3/4 in.)
Includes bibliographical references and index.
9788126529353
Marketing research.
658.83
Marketing research / Carl McDaniel and Roger Gates. - 8th ed. - Hoboken, NJ : Wiley, c2010. - xxx, 693, [65] p. : ill. (some col.) ; 26 cm. + 1 CD-ROM (4 3/4 in.)
Includes bibliographical references and index.
9788126529353
Marketing research.
658.83