(Record no. 13444)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00733nam a2200229 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhDIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211111143341.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090611s2010 njua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788126529353 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Nz |
| Transcribing agency | UV0 |
| Modifying agency | BD-DhDIU |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 658.83 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDaniel, Carl |
| 9 (RLIN) | 9040 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research / |
| Statement of responsibility, etc | Carl McDaniel and Roger Gates. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Hoboken, NJ : |
| Name of publisher, distributor, etc | Wiley, |
| Date of publication, distribution, etc | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 693, [65] p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 26 cm. + |
| Accompanying material | 1 CD-ROM (4 3/4 in.) |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gates, Roger |
| Dates associated with a name | 1942- |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | copycat |
| d | 3 |
| e | ncip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | Daffodil International University Library | Daffodil International University Library | General Stacks | 26/06/2019 | Purchased | 2 | 1 | 658.83/ M134m | 024705 | 18/11/2021 | 11/11/2021 | 1 | 26/06/2019 | Book |