No title Marketing Research : An Applied Orientation /
Malhotra, Naresh K.
Marketing Research : An Applied Orientation / Naresh K. Malhotra and Satyabhusan Dash - 7th ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, 2022 - xxxiii, 955 p. : ill., figs., tables ; 27 cm.
Includes bibliographical references and index.
9789353433291
Marketing research.
Marketing research--Methodology.
658.83/ M218m
Marketing Research : An Applied Orientation / Naresh K. Malhotra and Satyabhusan Dash - 7th ed. - Upper Saddle River, NJ : Pearson/Prentice Hall, 2022 - xxxiii, 955 p. : ill., figs., tables ; 27 cm.
Includes bibliographical references and index.
9789353433291
Marketing research.
Marketing research--Methodology.
658.83/ M218m