MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01250nam a2200337 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
15635987 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
BD-DhDIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250628131415.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
090224s2010 maua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2009007221 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780135045596 (casebound : alk. paper) |
|
|---|
| International Standard Book Number |
0135045592 (casebound : alk. paper) |
|
|---|
| International Standard Book Number |
9788131759349 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocn268788686 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
BD-DhDIU |
| Modifying agency |
BTCTA |
| -- |
YDXCP |
| -- |
C#P |
| -- |
BWX |
| -- |
DLC |
| Language of cataloging |
eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
TX911.3.M3 |
| Item number |
K68 2010 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
647.940688/ K874m |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip. |
| 9 (RLIN) |
1729 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing for hospitality and tourism / |
| Statement of responsibility, etc |
Philip Kotler, John T. Bowen, and James C. Makens. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Boston : |
| Name of publisher, distributor, etc |
Prentice Hall, |
| Date of publication, distribution, etc |
c2011. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiii, 683 p. : |
| Other physical details |
ill. (chiefly col.) ; |
| Dimensions |
29 cm. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
1. Hospitality industry |
| 9 (RLIN) |
8810 |
|
|---|
| Topical term or geographic name as entry element |
2. Marketing. |
| 9 (RLIN) |
17715 |
|
|---|
| Topical term or geographic name as entry element |
3. Tourism. |
| 9 (RLIN) |
8811 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
II. Bowen, John. |
| Fuller form of name |
(John T.), |
| Dates associated with a name |
1948- |
| 9 (RLIN) |
8812 |
|
|---|
| Personal name |
2. Makens, James C. |
| 9 (RLIN) |
8813 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |
| Koha issues (borrowed), all copies |
3 |