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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, and James C. Makens.

By: Contributor(s): Material type: TextTextPublication details: Boston : Prentice Hall, c2011.Edition: 5th edDescription: xxiii, 683 p. : ill. (chiefly col.) ; 29 cmISBN:
  • 9780135045596 (casebound : alk. paper)
  • 0135045592 (casebound : alk. paper)
  • 9788131759349
Subject(s): DDC classification:
  • 647.940688/ K874m 22
LOC classification:
  • TX911.3.M3 K68 2010
Contents:
Includes bibliographical references and index.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Daffodil International University Library General Stacks Non-fiction 647.940688/ K874m (Browse shelf(Opens below)) 1 Checked out 08/07/2025 019674
Total holds: 0

Includes bibliographical references and index.

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