Differentiate or die : (Record no. 13325)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00822nam a2200253 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhDIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191120170422.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071221s2008 nju b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789385724244 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BAKER |
| -- | C#P |
| -- | BWX |
| -- | YDXCP |
| -- | BTCTA |
| -- | BD-DhDIU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .T727 2008 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/ T859d |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Trout, Jack. |
| 245 10 - TITLE STATEMENT | |
| Title | Differentiate or die : |
| Remainder of title | survival in our era of killer competition / |
| Statement of responsibility, etc | Jack Trout, with Steve Rivkin. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Hoboken, N.J. : |
| Name of publisher, distributor, etc | John Wiley & Sons, |
| Date of publication, distribution, etc | c2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 236 p. ; |
| Dimensions | 24 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| General subdivision | Brand name products. |
| Topical term or geographic name as entry element | Brand name products. |
| Topical term or geographic name as entry element | Competition. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rivkin, Steve, |
| Dates associated with a name | 1947- |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | Daffodil International University Library | Daffodil International University Library | General Stacks | 28/03/2019 | Purchased | 632.00 | 2 | 2 | 658.8/ T859d | 024362 | 05/12/2019 | 20/11/2019 | 1 | 28/03/2019 | Book |