(Record no. 16200)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01083nam a22002178i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Bd-DhDIU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231023125809.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160505s2016 nju b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978019946852 |
| International Standard Book Number | 0199964855 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | DLC |
| Description conventions | rda |
| Modifying agency | Bd-DhDIU |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802/ D979i |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Narayanan, Arvind, |
| Relator term | author. |
| 9 (RLIN) | 13782 |
| 245 10 - TITLE STATEMENT | |
| Title | Integrated marketing communications / |
| Statement of responsibility, etc | Kirti Dutta |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Oxford university press, |
| Date of publication, distribution, etc | 2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 469 pages : |
| Other physical details | Illustrations, |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction to cryptography and cryptocurrencies -- How Bitcoin achieves decentralization -- Mechanics of Bitcoin -- How to store and use Bitcoins -- Bitcoin mining -- Bitcoin and anonymity -- Community, politics, and regulation -- Alternative mining puzzles -- Bitcoin as a platform -- Altcoins and the cryptocurrency ecosystem -- Decentralized institutions: the future of Bitcoin? -- Conclusion. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication in marketing |
| 9 (RLIN) | 4031 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Non-fiction | Daffodil International University Library | Daffodil International University Library | General Stacks | 23/10/2023 | 658.802/ D979i | 027624 | 23/10/2023 | 1 | 23/10/2023 | Book | |||||
| Dewey Decimal Classification | Non-fiction | Daffodil International University Library | Daffodil International University Library | General Stacks | 23/10/2023 | 658.802/ D979i | 027625 | 23/10/2023 | 2 | 23/10/2023 | Book | |||||
| Dewey Decimal Classification | Non-fiction | Daffodil International University Library | Daffodil International University Library | General Stacks | 23/10/2023 | 658.802/ D979i | 027626 | 23/10/2023 | 3 | 23/10/2023 | Book |